our story
Amid the beauty of San José del Cabo, La Lupita Taco & Mezcal was founded with a clear purpose: to share the best of Mexican cuisine in a festive and genuine atmosphere.
Amid the beauty of San José del Cabo, La Lupita Taco & Mezcal was founded with a clear purpose: to share the best of Mexican cuisine in a festive and genuine atmosphere.
Of the dozen local spots, the “localito” del Centro on Calle Morelos stood out from the rest, and we fell in love with it.
Then, after a pleasant negotiation, and despite the challenges following Hurricane Odile, on December 12, 2014, we started an intense remodeling, driven by our vision to create a space where tacos, mezcal, and Mexican hospitality take center stage.
Following four months of hard work, on April 18, 2015, we opened the doors of our first restaurant, which quickly became a must-visit destination in the region.
Since then, we have expanded our concept, with the opening of our second location in Cabo San Lucas, while
our mision
To exceed the expectations of our customers, team members, and owners by delivering the highest quality products and services.
We are committed to providing our employees with a positive environment focused on well-being, continuous learning, and professional development.
By combining these efforts, we aim to surpass the financial results, goals, and objectives set by our investors.
our vision
To achieve corporate excellence through our restaurants and businesses with fully standardized operations within the next three years.
VALUE PROPOSITION
At La Lupita Taco & Mezcal, we offer unmatched quality, flavor, and service in a welcoming and authentically Mexican space.
This unique combination creates unforgettable experiences through our rich traditions — food, drinks, atmosphere, and location — that set us apart and delight our guests.
Today, La Lupita Taco & Mezcal continues to expand, bringing the rich traditions of Mexico to new destinations in Mexico and the United States.
Our philosophy is guided by strong VALUES that shape everything we do:
Family – We treat our guests, team members, and partners like extended family.
Responsibility – We always take ownership of our commitments.
Honesty – We fulfill our duties while respecting social norms and caring for our guests.
Happiness – We smile and share the joy of being part of La Lupita.
Equality – We embrace diversity and treat everyone with fairness.
Teamwork – We believe that combining our strengths and virtues leads us to achieve our goals.
Respect – We treat everyone with empathy and kindness.
Integrity – We act with honesty and consistency in what we say and do.
Excellence – We understand our guests’ needs and expectations to deliver the highest standards of quality and service.